Rypl Documentation
Rypl is AI software that replies to and moderates comments and DMs on Facebook and Instagram, plus comments on TikTok ads. AI agents answer buyers in your brand voice from your own knowledge base, spam and hate are hidden automatically, and complaints wait for a person in one inbox. Plans start at $19 a month, with no limit on comments and a 7-day free trial.
Quick start
- Create your account and start the 7-day free trial.
- Connect your channels: Facebook Pages, Instagram accounts and TikTok ad accounts.
- Set up an AI agent: brand voice, knowledge base and moderation.
- Go live and check the first replies.
What Rypl handles
| Platform | Comments | Messages |
|---|---|---|
| Ads (including dark posts) and Page posts | Messenger | |
| Ads and posts | Direct messages | |
| TikTok | Ads | — |
Every platform is on every plan. Organic TikTok posts are not supported.
Documentation sections
Getting Started
From sign-up to your first AI reply: account, channels, agent, launch.
Configuration
Agents and brand voice, knowledge base, moderation (rules, banned words, filters), reply rules, intent detection, languages, the inbox and multiple accounts.
Best Practices
When to hide and when to answer, how to get better replies, and how to measure the effect on your ads.
Use Cases
Set-ups for e-commerce brands, marketing agencies and service businesses.
Reference
Pricing, FAQ, supported intents and the AI behind Rypl.
Troubleshooting
Connection problems, an agent that isn’t replying, and billing questions.
Changelog
What changed and when.
Key facts
| Replies | Under 60 seconds on the default setting; 97% of Facebook replies within a minute (RYPL’s own measurement) |
| Spam | Flagged in about 1.7 seconds on average and hidden within seconds (RYPL’s own measurement) |
| Languages | Replies in the language each comment is written in |
| Plans | Simple $19, Pro $49, Ultra $89 per month; about 20% less billed yearly |
| Comment limit | None, on any plan |
| Connection | Official Meta Graph API and TikTok Marketing API |
More on rypl.is
- Facebook comment moderation tool: how Rypl answers and moderates comments on Facebook ads and posts
- Instagram comment moderation tool: AI replies and moderation for Instagram ads, posts and DMs
- TikTok ad comment moderation tool: replies and moderation for comments on TikTok ads
- Rypl pricing: plans from $19 a month, no comment limit, 7-day free trial
- Rypl vs the alternatives: ReplyZen, ManyChat, NapoleonCat and Agorapulse compared, with sources
- Ad comment statistics 2026: what people write under ads, RYPL data for Q3 2026
- Comment management guides: hide, turn off and auto-reply to comments on Facebook, Instagram and TikTok ads
- Ad comment glossary: dark posts, hidden comments, Moderation Assist and other terms
- Rypl blog: guides, benchmarks and product updates
Start a 7-day free trial · Contact: hey@rypl.is